Shifting Social Strategies

Categories: Social

Many of our clients had to shift their 2020 business goals due to the COVID-19 pandemic. Instead of focusing on lead generation, clients who couldn’t interact in person with their… [Read More]

Search Ads for Facebook

Categories: Social

After months of testing, Facebook has finally expanded the availability of Search ad placement to even more advertisers. It’s finally here after months of speculation “Facebook Search” placement. Facebook: Reach… [Read More]

A Real “Triumph” for Instagram

Categories: SMB, Social

Building an engaged social media following from the ground up doesn’t happen overnight. And when you’re a small business owner who already wears many hats, social media management doesn’t always… [Read More]

Post-Holiday Marketing Strategies

Categories: PPC, Social

What are some strategies for advertising after the holidays? After the holiday season has come and gone, the e-commerce season has not. A well-devised, post-Christmas marketing strategy can drive customers… [Read More]

Facebook on the GDN

Categories: PPC, Social

Why is Facebook showing as a placement in the Google Display Network? While auditing the placements in a client’s remarketing campaign, one particular placement jumped out at me: Since… [Read More]

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