Digital Marketing Conferences 2022

Categories: PPC, SEO, Social

Like everything else in the world, COVID-19 has affected digital marketing and the hundreds of planned conferences scheduled to take place over the past two years. Unfortunately, conferences had to… [Read More]

Press Play: Capturing Video Viewer Audiences

Categories: PPC, Video

During this time of social distancing, more advertising dollars are shifting to video and valuable audiences become available for additional and future targeting. Although click through rates on video ads… [Read More]

How To Create Impactful YouTube Ads

Categories: Content, PPC, Video

Over 1.9 billion logged-in users visit YouTube each month, and every day users watch over a billion hours of video, generating billions of views. For businesses, these attentive eyes present… [Read More]

Is Smart Shopping the Devil?

Categories: PPC

I was at a conference recently and one of the speakers said, “Smart Shopping is the devil.”  I admit I shared that sentiment when Smart everything first rolled out (we… [Read More]

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