How To Create Impactful YouTube Ads

Categories: Content, PPC, Video

Over 1.9 billion logged-in users visit YouTube each month, and every day users watch over a billion hours of video, generating billions of views. For businesses, these attentive eyes present… [Read More]

Is Smart Shopping the Devil?

Categories: PPC

I was at a conference recently and one of the speakers said, “Smart Shopping is the devil.”  I admit I shared that sentiment when Smart everything first rolled out (we… [Read More]

Lost in the Amazon

Categories: PPC

The Statistics A recent study found that half of all web shoppers go to Amazon to search for a product. Amazon has over 300 million active users, and over 100… [Read More]

Another Waze to Advertise

Categories: PPC

How do I Advertise on Waze? Waze is a community-based wayfinding app that seeks to provide a better driving experience for all. It allows users to relay information on everything… [Read More]

The Ad Grants Apocalypse

Categories: PPC

Does The Maximize Conversions Strategy in Adwords Perform Well? A Closer look at Maximize Conversions bid strategy In case you have been under a rock or, like me, have been… [Read More]

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