Google Local Services Ads: An LSA PSA

Categories: GMB, LSA

What Are Local Services Ads? Local Services Ads (LSAs) are Google’s new lead generation platform. LSAs differ from traditional PPC ads because this is a pay-per-lead (PPL) service, not pay-per-click,… [Read More]

Recipe for Successful Product Launch

Categories: Content, PR

A product launch requires a mix of different elements to ensure it’s successful. Our client, a local bakery, already had one piece locked in—the right product. All that was left… [Read More]

Jump On It: Trending Topics

Categories: Content, SEO

When a trending topic is relevant to your client’s offerings, jumping into the conversation is one way to enhance your client’s content strategy. You know your audience is talking about,… [Read More]

A Holiday Parody [Video]

Categories: For Fun

Twas the night before our holiday break, and all through the office, Not a creature was stirring, since we work from home staying cautious. The strategies were implemented online with… [Read More]

SEOM Client Gift Guide

Categories: For Fun

It’s the most wonderful time of the year! And while 2020 has certainly been unprecedented, one thing that still sparks joy is the spirit of gift giving. So cozy up… [Read More]

Shifting Social Strategies

Categories: Social

Many of our clients had to shift their 2020 business goals due to the COVID-19 pandemic. Instead of focusing on lead generation, clients who couldn’t interact in person with their… [Read More]

Three R’s of Content Marketing

Categories: Content, SEO

Reuse, Recycle, Repurpose — Three Rs of Content Marketing Coming up with new, original ideas for content month after month can be challenging. You want your clients or your business… [Read More]

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