E-commerce clients are typically a digital marketer’s dream. Everything is trackable – from how users got to your website to which products they browsed down to how much they spent… [Read More]
February 26, 2020
In the digital marketing industry, changes happen literally every day. With that in mind, it’s more important than ever for teams to budget time and money for industry conferences in… [Read More]
October 17, 2019
Over 1.9 billion logged-in users visit YouTube each month, and every day users watch over a billion hours of video, generating billions of views. For businesses, these attentive eyes present… [Read More]
September 10, 2019
We often share how our PR department helps to support our SEO team with various strategies; but we haven’t talked about the value PR adds to our other departments as… [Read More]
August 29, 2019
I was at a conference recently and one of the speakers said, “Smart Shopping is the devil.” I admit I shared that sentiment when Smart everything first rolled out (we… [Read More]
April 29, 2019
The Statistics A recent study found that half of all web shoppers go to Amazon to search for a product. Amazon has over 300 million active users, and over 100… [Read More]
March 18, 2019
In honor of International Women’s Day, we’ve compiled a list of the top women in digital to follow on Twitter. Julie Bacchini, PPC | @NeptuneMoon “As a woman who has… [Read More]
March 7, 2019
One of the most important aspects of a new Google Ads campaign is the budget. What we recommend is always starting with a small budget to limit the risk of… [Read More]
September 6, 2018
Can Google Adwords (Now Google Ads) work for Small Businesses? Google has just announced that they are re-branding Google Adwords (their paid search platform) as Google Ads. And as part… [Read More]
June 29, 2018
How do I Advertise on Waze? Waze is a community-based wayfinding app that seeks to provide a better driving experience for all. It allows users to relay information on everything… [Read More]
May 23, 2018
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